GladRags
I had the incredible opportunity to work at GladRags as a Marketing and Creative Design intern for a span of ten weeks. Throughout my internship, I was engaged in a diverse array of projects, including product photography, in-depth research, campaign leadership, and the curation of collections. My tenure at GladRags has been an unforgettable experience, allowing me to grow both personally and professionally. Below, I've outlined some of the projects I have been working on!
Teen Dream
In the last month of my internship, I curated a collection called the Teen Dream. My aim was to create a collection specifically for a younger audience of menstruators who use GladRags. The goal was to provide them with a collection that instills confidence in them and their mentsrual experience.
I had the opportunity to help in pick the prints for the collection, design a new checkered weekender bag, as well as produce and direct the company’s first campaign to feature models. This project took weeks of planning and is something I poured a lot of attention and detail into. From pitching the idea, making the mood board, hiring models, designing props, capturing and editing the photography, as well as curating social media posts, I truly enjoyed each step of the way.
Below is a highlight of the Teen Dream campaign.
All Underwear can be Period Underwear.
GladRags transforms any underwear into period underwear, delivering a powerful message of inclusivity. It underscores that GladRags is for everyone, irrespective of identity or appearance. Your uniqueness is celebrated – GladRags is here for you.
It’s Natural
GladRags are not just for periods. They are with you through all phases of your life and cycle. Whether it be discharge, light incontinence, or your period, GladRags has you covered.
Google Ads
Product Photography
Below is a collection of varying product photography I worked on throughout my internship.
Content Creation
Below is a highlight of various content I created on the GladRags Instagram account.
@gladragspads
During my time at GladRags, I crafted Google and Instagram ads to educate audiences about the benefits of reusable menstrual products. These ads were designed to empower viewers with knowledge about sustainability and comfort and savings, while capturing GladRags' lively spirit in visuals and messaging.
Below is a highlight of various content I created for the GladRags TikTok account!
@gladragspads
Behind the Scenes
My experience at GladRags was indescribable. I am so thankful to have gotten to develop myself both professionally and personally over the ten weeks I was there. Here is a behind the scenes look into my internship featuring the lovely people I was able to meet and work along side.
